In the cosmetic industry, skin care products are now in high demand. People are now switching to healthy skincare routines for flawless looks without applying makeup in their daily routines. Among many products, face creams are hot-selling products that are also available for treating various skin problems. These creams are sensitive and need proper storage. That is why brands use sturdy cream boxes that are also pleasing to the eyes.
Cream Boxes: Functionality vs. Aesthetics
When manufacturing cream boxes, a brand must consider various aesthetics and functionality factors. A highly attractive box is useless if it does not provide enough protection. Similarly, a durable and secure box with boring designs will never win the viewers’ hearts. So, both are important aspects for getting high sales volume. Here we will see all the aspects of packaging that a business must consider to fulfill the marketing and functionality requirements of its creams.
- Sturdy Material Selection
The first thing that matters the most is selecting the right material for manufacturing cream packaging. For long-term security, strong materials like cardboard, Kraft, rigid, etc., are best. Also, these materials protect against things like dust, air, weather, etc., that come from the outside. Too much heat can change the way the insides of creams feel. So, these materials have laminations that block the sun’s rays and keep the temperature inside low. They also keep wetness from getting into the box, so the inside stays dry. All of these things are necessary to keep skin creams working and get the results you want.
- Effective Labeling
Another important feature that is a must for better functionality is the labeling of printed cream boxes. People want to know what are the ingredients of the cream and they need instructions about how to use it in the correct manner etc. Moreover, the expiry date is also important to mention on such creams. Brands that provide all the necessary information about their products win the trust of the customers fast. When they label ingredients, people can evaluate whether a cream is good for them or not. Some people may get allergies due to some specific components of a cream. So they can select the most appropriate skin care cream according to their skin type.
Packaging must be user-friendly, and people can use them with convenience. The box must be easy to open and close so that customers can apply them in their daily routine. Moreover, the size of the cream boxes wholesale also matters a lot. People prefer a compact size that they can carry around in their luggage easily. Moreover, brands are investing their resources in making their boxes more user-friendly. They are utilizing such box styles that are easy to open, like boxes with magnetic lids.
- Attractive Design Patterns
All of the above points show how well the packing works. But more than these things are needed to attract the attention of possible customers. When there are thousands of other related products, looks are essential to stand out. Brands that use appealing design patterns on their cream sell more than those that don’t. With the ability to customize cream packaging, every business tries to give their skincare goods a new look. So, people now want to buy brands with creative designs.
- Unique Brand Imprints
Branding is a must for gaining the trust of customers, and putting branding essentials in an attractive way yields great results. People will never trust a product that has no company name. Even they will doubt the quality of inside creams. So, brand strategy is a must part of every cosmetic bard. There are many techniques that brands are utilizing, like embossing, debossing, and foil stamping, for putting their brand name and logo on these printed cream boxes in a unique way.
- Flawless Finishing
A top custom boxes brand looks high-end when it has a smooth, perfect finish. On the basis of the fine finishing layer, people also think that the inside goods are of higher quality. Adding unique finishing layers like matte coatings, shiny coatings, aqueous coatings, etc., to a simple design will make it stand out. All of these layers not only make the cream look better, but they are also very important because they keep the cream safe from the outside world.
With fierce competition among skincare brands, be in the spotlight by using effective cream boxes. Design such packaging that is complete in terms of physical appearance and practical aspects. Never compromise on the quality of your packaging; otherwise, you cannot deliver sensitive creams in perfect texture. Moreover, without aesthetics, nobody trusts a brand and believes in the quality of the inside creams. So, make a strong appeal by utilizing highly professional packaging.